If you use video conferencing frequently, then this article is for you. Just like in real life, there are rules and etiquette rules you should never break. The importance of seeing each other's facial expressions and body language to avoid misunderstandings is well- known. Hence, make sure your first contact is made with video communication rather than on the phone. This will help strengthen your business relationship and builds trust right from the beginning. By following these six rules of etiquette for video conferencing, you will always perform well on screen.